Features

Everything a wedding venue actually needs, in one system

Nine parts of the job, joined up. The enquiry that arrives on a Tuesday becomes the tour, the proposal, the signed contract and the run of show — without anyone retyping a thing.

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01 — Lead capture

Enquiries that arrive complete, not half-typed

Wherever a couple finds you, the enquiry lands in the CRM already tidy: matched to any existing record, tagged with its source and ready for someone to own.

Hosted enquiry pages on your own weddingflow link
Website embeds that keep your styling and your brand colour
QR codes and short links for wedding fairs, brochures and open days
Campaign landing pages for paid and seasonal pushes
Mailchimp sync with webhooks for near real-time delivery
Field mapping so merge tags land on the right enquiry properties
Automatic de-duplication against your existing couples
Source, medium and campaign attribution kept from first touch

02 — Sales pipeline

A pipeline built for weddings, not generic deals

Seven stages that match how venues actually sell, with the fields a wedding enquiry really needs — so nobody has to invent a workaround in the notes box.

Contact required
Brochure sent
Tour invited
Tour booked
Proposal sent
Follow up
Booked

Wedding year, preferred month, season, how they heard and postcode captured up front
Multiple contacts per enquiry — both partners, a parent, a planner
Board and list views, quick filters for every stage
Owner and next action on every card
Stage-by-stage conversion and average response time

The Wedding Flow pipeline board with enquiries grouped by stage

03 — Tours and calendar

A diary the whole team can read at a glance

Show-rounds, tastings, open days and weddings in one calendar, with couple names on the entries rather than an anonymous count.

Book any event type — private tour, open day, tasting, planning meeting
Provisional date holds so nothing gets double-sold
Couple names on the diary, click through to the full record
Reschedule the date or time in a click
Branded confirmation and reminder emails sent automatically
Live iCal feed for Google, Apple and Outlook

The Wedding Flow diary showing tours and weddings across the month

04 — Proposals and contracts

Send it, sign it, store it — without a printer

Branded proposals and contracts built from your packages, signed in the browser and tracked all the way through negotiation to the archive.

Editable proposal and contract templates you control
Package line items with quantities, per-head pricing and totals
Built-in e-sign with venue countersignature
Versioning for revisions and negotiation, with reasons recorded
Expiry dates and automatic reminders before an offer lapses
Void, supersede and archive so the current version is never in doubt

05 — Wedding Hub

The couple-facing side is a product, not a portal afterthought

Every booked couple gets a private, mobile-first space branded as your venue. It answers the questions that would otherwise arrive in your inbox — and quietly sells your add-ons.

Countdown and a 12-month planning checklist
Guest list with RSVP tracking and dietary requirements
Drag-and-drop seating plan, print-ready for the caterer
Supplier list, documents and signed contracts in one place
Payment schedule, balances and receipts
Two-way messaging with your team
Calendar (.ics) feed for key dates
Self-serve add-ons, experiences and package upgrades

The couple Wedding Hub showing countdown, next step and payments

07 — Automations

The follow-ups that only happen when someone remembers

Time-based sequences that run against the wedding date and the enquiry stage, all sent under your brand and safe to leave running.

T-90, T-30, T-14 and T-7 milestone nudges to couples
RSVP chasing for guests who haven't replied
Final balance and deposit reminders
Post-tour thank-you and follow-up tasks for the team
Unsigned-contract chasers and expiry warnings
Every send is idempotent — a couple never gets the same email twice
Dry-run preview so you can see what would send before it does

08 — Ivy, the AI assistant

Assistive, contextual, and always edit-before-send

Ivy sits inside the workspace with the context of the record you're on. It drafts; you decide. Nothing is sent to a couple without a human reading it first.

Threaded conversations saved against your venue
Draft enquiry replies in your tone of voice
Summarise long email threads into a short update
Surface what needs attention today across the pipeline
A couple-facing version inside the Wedding Hub for planning questions
AI-generated content clearly marked and fully editable

09 — Operations layer

The unglamorous things that make it usable on a Saturday

Packages, permissions, reporting and print — the layer that turns a CRM into something a whole team can run a season on.

Packages with inclusions, pricing, capacity limits and blackout dates
Custom fields on enquiries, weddings and guests, per venue
Bulk import and export for couples, guests and suppliers
Day-of mode: high-contrast run of show for the floor team
Print surfaces for schedules, seating plans and supplier packs
Roles and permissions, with audit logs on sensitive actions
Dashboard KPIs with deltas, sparklines and deep links to the filtered list

The Wedding Flow dashboard showing KPIs, conversion and this week's tours

See it running with your own enquiries

Set up your venue workspace in an afternoon — the pipeline, tour types, templates and automations arrive pre-configured. From £99 per venue / month after your free trial.